Chapter 1602: The Strangely Courageous Woman
——Welcome to the product war of T-K Group, Lanxin Company is not afraid of any test.
The picture on the TV showed Wen Xinya’s face. Her strong self-confidence that erupted at that moment seemed to penetrate the TV screen and reached everyone watching the news.
Old Mr. Wen could not help but say, “Such a brave and extraordinary woman!”
Old Mr. Wen had been in the acquisition battle between T-K Group and Lanxin Company, ever since T-K Group’s brand tried to enter the health supplements market in Country Z, to Lanxin Company’s BOSS Bella’s reveal which hit T-K Group hard.
The depth of the calculations and the intelligence of the ministries and bureaus involved were simply incredible!
Such a business wizard was simply amazing.
Wen Xinya was a little stunned for a moment. It seemed that her disguise was quite clever, and even Grandpa could not see through her.
Then, Old Mr. Wen’s gaze fell on her. “Do you see this, there is always something bigger. If not for Miss Bella not deliberately concealing her identity, according to her deliberate strategizing, I’m afraid this Capital city would be turned upside down. Seems like the most dazzling pearl of Capital city is someone else, and there is no place for you.”
Old Mr. Wen’s remarks were purely for the purpose of educating his granddaughter so that she would not be proud and complacent with the halo that was put on her and not to degrade her.
In fact, people often say that praise other peoples’ wives, but their own child is always the best.
Although he admitted that Bella was a very talented person with means and strategies, his granddaughter was not only good at zither, chess, painting, literature, calligraphy, but was also dazzling in the field of jewelry design. No one could match up to her.
Old Mr. Wen did not even think that Bella and his granddaughter were the same person.
“Hehe~~ Grandpa, you’re right!” Wen Xinya smiled, somewhat incapable of coping with her extremely hard-pressed mood at this time. Grandpa used herself as a model for scolding herself, she was feeling quite speechless.
Taking advantage of this opportunity to scold his granddaughter, Old Mr. Wen was in a dark mood. “You can’t compare to Bella, it seems like the domestic health supplements market is going to change!”
Originally, he thought that domestic health supplements companies and T-K Group’s acquisition war would be a fierce and bloody one. But now that Bella had appeared, it was estimated that the situation would change.
Wen Xinya felt a strange feeling in her heart hearing her grandfather mention the name “Bella” and quickly shifted the topic. “Grandpa, what do you think of the winning rate of the product battle between Lanxin Company and T-K Group?”
Product war was the confrontation of real strength.
Lanxin Company needed an opportunity to prove its strength to the world, so what she said in front of reporters was, on the one hand, self-confidence, and on the other hand, also stimulating T-K Group’s mind.
Old Mr. Wen said, “At least 70%!”
He had a resolute tone without any hesitation.
Obviously, Old Mr. Wen was very optimistic about the Lanxin Company.
Wen Xinya was a little surprised. “According to the media, there are also some business people who analyzed that for this product battle, Lanxin Company’s winning rate is less than 60%. Why does Grandpa think it is 70%?”
As soon as the product battle started, the media and business people analyzed the strength, financial resources, and products of T-K Group and Lanxin Company. Because Lanxin Company had the support of Zhishan Club, and Bella now won the health care industry’s position of acting chairman, they could compete with T-K Group in terms of strength. But in terms of financial resources, Lanxin Company was still in a weaker state as compared to the T-K Group.
As for the product!
This was the issue that everyone was most concerned about.
Everyone knew that the product statement of Lanxin Company came from the hands of Du Ruo, who was known as the prodigy doctor. The formula was approved by the Traditional Chinese Medicine expert Du Shinan. The product had been on the market for four or five years and had been very well received.
The products of T-K Group had been established for six or seven decades. They had the most advanced R&D team in the world. The products had gone through years of grinding and polishing, becoming more and more perfect, and they also stood in the international world’s health supplements market.
The problem everyone was paying attention to was whether Lanxin Company’s products’ advanced formula or T-K Group’s products, which had withstood the test of time, were better.
Old Mr. Wen said, “Most consumers, when buying a product, will subconsciously choose a brand that creates products that last longer. They think that the product that can withstand the test of the market is a good product, which is a common problem for most people.”
Lanxin Company was able to attack the market and become a dark horse in the health supplements industry. It borrowed the charity activities of the Zhishan Club and the reputation of Du Shinan.
Wen Xinya nodded. “The establishment time is too short and the capital is not strong enough. This is the biggest weakness of the Lanxin Company.”
Wen Xinya could never deny this point.
“For a strong military, its strength is to avoid its weaknesses, and the strategy is the best policy to turn to. Lanxin Company completely took the initiative in this product battle. Lanxin Company has the support of the Zhishan Club and the resources of the entire health supplements industry association. Why would they play their weaknesses instead.”
Lanxin Company’s BOSS Bella was a very visionary and far-sighted person. In the news she had mentioned Lanxin Company’s founding and listing issues, showing that they already had a good idea against the other party.
Wen Xinya asked again, “Well, Grandpa, in which field do you think she will compete in with the other party?”
The areas of product warfare were very finely divided. When looked at carefully, there was no clear division.
“Technical formulation, equipment innovation, product quality, and sales logistics. As far as I know, T-K Group just entered the health supplements market in Country Z a year ago. Lanxin Company underwent a huge rectification before. The content of their rectification was in terms of e-commerce network marketing and logistics. It can be seen that they are very confident in their technical formula, equipment innovation, and product quality, but have strengthened sales and logistics. For this battle, they are fighting about preparedness.”
The initiative was in the hands of the Lanxin Company. They had to compete with T-K Group in these four areas and T-K Group had no right to refuse.
It was just like when T-K Group was ambitious and wanted to acquire the health supplements industry of Country Z in the beginning, and the major health supplements companies in Country Z did not have the right to refuse but had to fight fiercely.
Old Mr. Wen continued, “In these four aspects, Lanxin Company will not be worse than T-K Group, and it depends on how this battle will be fought.”
This was what Old Mr. Wen admired most about Bella. She had turned a disparate battle into two sides that were evenly matched. Miss Bella had done a great job.
There was a smile on Wen Xinya’s lips. Sure enough, the ginger experience was the most important. Her mind and calculations could not be hidden from Grandpa!